Sales Automation Blog



             


Saturday, May 17, 2008

Microsoft CRM Selection

Microsoft CRM Selection

 by: Andrew Karasev

Microsoft CRM is recent (2001) CRM answer from Microsoft and attempt top get market share from traditional vendors: Siebel, Oracle, Onyx. Now it is targeted to the whole spectrum of horizontal and vertical market clientele. It is tightly integrated with other Microsoft Business Solutions products such as Microsoft Great Plains, Solomon, Navision (the last two in progress).

We would like you to give you Microsoft CRM selection advise, based on our MS CRM consulting practice, going back to its inception in 1999. This article is written in FAQ style for beginner level

1. What is your industry how strange it may look close to 40% of our clients or so-called orphan clients who needs help with Microsoft CRM customization are freight forwarding, transportation companies, who needs either improvement in Exchange-CRM connector or MS CRM integration with their freight forwarding system, where they would like to see on the fly resent shipment info. And also to mention freight forwarding companies are usually large (more than 50 CRM users)

2. How comfortable you are with Microsoft technology in-house support The old-days idea of Apple computer was to make computer absolutely intuitive and working for housewife. Now we know that this is not realized so far. If you compare MS CRM with Siebel you will see that MS CRM requires y0u to have Microsoft Certified people in staff. Everyone knows that Microsoft is so innovative that each product requires daily service packs and patches

3. Do you have Great Plains, Solomon or Navision CRM is usually integrated with ERP system and if you are looking at MS CRM you should benefit if you have ERP from Microsoft Business Solutions (Great Plains, Solomon, Navision, Axapta or Small Business Manager - SBM)

4. Operating System Philosophy - Microsoft likes clients who have no UNIX/LINUX/IBM/Apple etc inclination and staked on Microsoft Windows 2003/2000/XP/Longhorn, preferably staying on Intel platform (No AMD Athlon 64)

Have fun in selection and decision. We are here to help you: 1-866-528-0577


Andrew Karasev is Chief Technology Officer in Alba Spectrum Technologies USA nationwide Microsoft CRM, Microsoft Great Plains customization company, based in Chicago, Arizona, Colorado, California, Texas, New York, Georgia and Florida and having locations in multiple states and internationally (www.albaspectrum.com), he is Dexterity, SQL, C#.Net, Crystal Reports and Microsoft CRM SDK developer.

akarasev@albaspectrum.com

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Friday, May 16, 2008

IT Department Skills to Support Microsoft Great Plains and Microsoft CRM

IT Department Skills to Support Microsoft Great Plains and Microsoft CRM

 by: Andrew Karasev

Microsoft Great Plains as ERP and Microsoft CRM as Client Relation Management system is very robust combination and could serve midsize to large corporation as Business System. Being VP IT or IT Director you need to foresee the positions to have in your IT department to do internal MS Great Plains and MS CRM support.

Let us give you the directions, based on our research and consulting practice.

1. Microsoft SQL Server Specialist we specially do not name this position as MS SQL DBA, because both Great Plains and MS CRM are not very complex from the database administration side, they do not use indexes optimization, referential integrity, probably do not require complex transaction log backup/recovery scenarios. On the other hand this position requires Great Plains and Microsoft CRM tables structure analysis and some primary Great Plains data fixing skills via SQL queries, described in MBS Customer source techknowledge database. The best candidate should have some accounting background - to be able to address ongoing issues to MBS technical support.

2. Network Administrator with good Microsoft Exchange and Active Directory skills. Microsoft CRM uses all the newest Microsoft technologies, and Exchange is a workhorse here. In order to install and upgrade MS CRM this guy needs to understand the under-laying Microsoft technology. In the best case - she/he should know Exchange security structure and probably program Exchange handlers, due to the fact that CRM/Exchange connector is not a perfect tool yet.

3. C# or VB.Net programmer with excellent SQL Skills if you are midsize or large company - you should have this position - you will need web publishing and MS CRM customization and its support. Currently Microsoft CRM SDK has C# examples - so C# programmer would be the best fit, it may have more VB code in the future, so the C# - VB balance maybe restored.

4. Crystal Reports Designer/Programmer - Crystal Reports is the best tool available on the market to address both Great Plains and MS CRM reporting needs. This position maybe merged with one of the above.

These people should be probably cross-trained in both Great Plains, Microsoft CRM, Crystal Reports, SQL and C# programming, so you do not depend on the unique skills of one person. In our opinion, which is based on our long term consulting practice - these skills will allow you to keep the cost of IT support reasonably low and avoid paying high consulting price to your Microsoft Business Solutions Partner.

Happy hiring and training! But in any case you need to select Microsoft Business Solutions Partner/Var/Reseller to be your official representative. This is how MBS has its channel working - it assures that Microsoft Business Solutions products are properly implemented. If you want us to be your Microsoft Business Solutions Partner - give us a call 1-866-528-0577! help@albaspectrum.com


Andrew Karasev is Chief Technology Officer in Alba Spectrum Technologies USA nationwide Great Plains, Microsoft CRM, Microsoft RMS customization company, based in Chicago, Arizona, California, Taxes, New York, Florida and having locations in multiple states and internationally (www.albaspectrum.com), he is Dexterity, SQL, C#.Net, Crystal Reports and Microsoft CRM SDK developer.

 

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Thursday, March 27, 2008

CRM - An evolutionary concept to communicate with your customers

An evolutionary concept in communicating with customers
There is probably no other time in history when business conditions have been as difficult and competitive as they are today. Companies are pressuring their managers to work harder and smarter to sell their products. One vital factor that most companies tend to forget is that customers are the only reason they are in business. In turn, customers are curtailing their buying, because the tough times are impacting them as well. It is time Australian corporations realise that customers are not just numbers on a sales graph. They need to help their customers to run a more efficient and profitable business so that they can keep them as customers and keep them coming back.

Existing customers - prime prospects! It should really go without saying that your prime source of new business is your existing customers. You already have a track record with them. They trust you and your products. It is easier to sell more to them than it is to find new prospects. It is less expensive too. Management guru Peter Drucker said it all when he said "On average it costs you five times as much to get a new customer as it does to hold an existing one". Jan Carlzon, the man who turned SAS from a huge loss maker into a profitable airline in less than two years echoed Druckers thought when he said, "All profits come from customer satisfaction". Both were right and their advice is exactly what is needed today.

Communicating with customers There is a myriad of ways to communicate with your customers. All the old time methods, such as, sales letters, telemarketing, brochures and so on, sometimes work, most times they dont. It is a hit and miss situation. If we are to retain our customer base we need to upgrade our communication methods to take advantage of todays technology.

Lets look at one area that companies use to communicate with customers, the customer newsletter. The main problem with customer newsletters today is, that in the main they are self-serving and not at all what a customer wants or needs. They waffle on about how good the company is and the brilliance of their products. Emphasis is placed on their company instead of where the emphasis should be placed, on their customers. The main objective is to retain existing customers and hope that they in turn recommend our products. To do this we must ensure that they see our communications as being useful and valuable to them. Our communications must assist our customers to do better in their businesses, which means that they will be able to spend more money with our company. We cannot achieve this objective if we continue to send out communications that prattle on about how good we are. Remember that, your customer is only concerned with that which benefits their company.

With the traditional media so fragmented and expensive, it is proving difficult to reach the right target audience at a cost-effective price. Your customers are also more sophisticated than ever before so you need to be the same. Your customers are constantly looking for ways to improve themselves, their people and their operations and any help you can give them to improve their business operation will undoubtedly have considerable benefits for you.

Communicating with customers A new way of communicating with customers is just being introduced onto the corporate business scene. With Internet marketing being the modern way to reach your prospects you can now send your own fortnightly business magazine to your existing customer base to help them to improve their businesses and by doing so cement your relations with them.

By doing this you offer your customers meaningful help. In corporate communication content is king and this magazine contains articles on management from over 150 of the greatest management gurus in the world. Experts like Anthony Robbins, Al Ries, Zig Ziglar, Amanda Gore and scores of other great thinkers whose combined wisdom will help your customers do better business leading to better business for you from your existing customers who, of course, are your prime prospects. The magazine also contains your advertising and articles from your company. Such a company communication puts your sales messages on your customers desk every fortnight. Using this idea you get the biggest names in business working for your company every issue. You can get full details on how you can make this idea achieve your CRM and sales goals by visiting http://jamesgaw.com/magazine or by calling James on (617) 32893889 (Australia)

James Gaw is a management educator, international speaker and author of the in-house training product QuickCourse. He can be contacted on (07) 3283 3889 or by email at amarquis@petrie.starway.net.au. Website: http://jamesgaw.com

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Friday, March 21, 2008

3 Reasons Why CRM Strategies Fail

Customer relationship management (CRM) is one of the most effective tools for improving customer relationships and therefore increasing revenue, customer satisfaction, and customer retention. Unfortunately, some CRM strategies fail. This leaves CRM vendors and their customers baffled, but there a few common reasons why a CRM strategy will fail.

1. Too much focus on the CRM vendor and technology. Some companies get too caught up in having the best possible CRM strategy out there. Some companies want entire call-centers, On-Demand CRM, Web-based, and Blackberry devices which allow their IT people to enter customer information wirelessly. While these technologies are extremely helpful, too much emphasis on them can lead any company astray. It is naturally very important to select the best CRM vendor for your company, but best does not always mean flashiest.

2. Not enough focus on the customer. Companies can focus too much on technology and strategy, and not enough on what is at the core of CRM: the customer. The first letter in CRM stands for Customer and so the customer should be first when thinking about any CRM strategy. A call-center can be wonderful if it is customer friendly. However, some call centers are too complicated and alienate the customer from the company. Alienation is the exact opposite of what companies want to achieve when implementing CRM. The real ROI of CRM is found in customer retention and the acquisition of new customers. In order to have success with CRM, a company must work towards building a strong relationship with its customers. CRM is the path through which the customer and the company can understand each other. Focusing on technologies and ignoring the basics of customer service will cause even the most technologically advanced CRM strategy to go wrong.

3. Rushing into CRM adaptation. Sometimes, company presidents get the idea of CRM into their head and decide that their entire company must be CRM-ready as fast as possible. Rushing into CRM is a recipe for disaster. IT workers need to understand the concept of CRM. Someone who understands the importance of CRM will be better suited to deal with customers and reach the companys goals concerning CRM. Rushing into CRM does not allow ample time for all IT people to be briefed on the basics of CRM and how it will be implemented within the business. Some companies implementing CRM have to create entire departments that never existed before. The greatest care must always be taken when creating an entire new section of a company. CRM should generally be implemented across the entire company. If this is rushed, it can lead to all sorts of compatibility issues, customer confusion, and even employee confusion. Data collected must be viewed across many applications, and ample time must be given for networks to be set up. Companies using CRM technology such as Blackberry devices, or Call-centers must be even more careful when implementing CRM for the first time. Technology is not perfect, and problems can occur at any time. Any company that sends their sales force out into the market with unchecked technology is asking for disaster.

Some say that it is impossible to determine whether CRM is a success or a failure. The true ROI of CRM lies with the customer. A company that avoids the pitfalls of CRM implementation will notice a dramatic increase in customer satisfaction, retention, and acquisition. CRM can help any company significantly if it is used correctly, carefully, but still efficiently. CRM technology can also help companies if it is used thoughtfully and timely. The entire company must be prepared for CRM when it is implemented. A company cannot expect exact numbers immediately after putting CRM into effect. CRM is a long-term strategy that will help achieve long-term goals of a company. Customer focus is essential and will help any CRM strategy to become a success.

Matt Hogansworth enjoys writing about CRM topics and CRM software vendors such as Salesforce ( http://www.salesforce.com)

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Wednesday, March 5, 2008

Microsoft CRM USA Nationwide Remote Support

Remember old good days when your company probably had Great Plains Dynamics? If you are in San Francisco Bay Area you had local Great Plains Software partner consulting company, who served you basically coming onsite and charging you four hours minimum, even if the problem deserved 5-min fix? This was at the end of 20th century and remote support technologies were not very advanced Citrix was making good progress and taking market over from Symantec PCAnywhere. Today, when Microsoft Terminal Server and Citrix are remote support standards and IT department uses them to host application server for nation-wide and world-wide users, you should probably be thinking of getting remote support for your ERP and CRM systems. In this small article well take a look at Microsoft CRM remote support, customization, reporting, implementation and integration.

  • Why Microsoft CRM Remote Support? Microsoft CRM market niche is still narrow and MS CRM consulting companies do not have enough clientele in their respected locals markets: Houston, Los Angeles, Chicago, New York even in these hypermarkets. In order to survive Microsoft CRM VAR went to nationwide and even international markets to get clients base.

  • Technology-driven consulting companies. Microsoft CRM has web and MS Outlook clients and so by its nature it is web application. When you are considering hosting your web site you typically do not care where hosting company is located you consider price and quality. Microsoft CRM could be hosted with .Net hosting companies and implementation could be done remotely with web-session-based training.

  • Customization. Today, even if Microsoft Business Solutions has open technology Microsoft CRM SDK the complexity of the specific tasks (messaging through Lotus Notes Domino, generic MAPI, advanced MS CRM Exchange connector) requires precision programming, which should be outsourced to nationwide development centers. As our experience indicates clients are demanding the expertise, not just cheap generic developers. Whoever comes for the cheap price they usually get poor results.

  • Large Business ERP. Microsoft CRM proved its market strength and ability to automate large publicly traded corporation. It sits in Microsoft SQL Server and uses all the spectrum of Microsoft technologies: .Net, Active Directories, MS Exchange, Full-Text Search, Crystal Reports Enterprise. We are confident in Microsoft CRM ability to automate Aerospace & Defense, Pharmaceutical, Supply Chain Management, Medical & Hospitals, Distribution & Logistics, Oil & Gas, Wholesale & Retail, Education, Non-for-profit

  • Integration. Microsoft CRM has standard integration tool with Microsoft Great Plains, Navision and Axapta integrations are on the way. However you can integrate Microsoft CRM with heterogeneous databases, such as Oracle, DB2, Lotus Notes Domino, Sybase, Pervasive SQL or Ctree/Faircomm.

  • Web-Sessions and Skype training. Web Seminars are normal these days and you should be OK with the idea of remote web training. This will allow you to get the best expertise with moderate price.

You can always have us help you, give us a call: 1-630-961-5918 or 1-866-528-0577, help@albaspectrum.com

Andrew Karasev is consultant and CTO in Alba Spectrum Technologies ( http://www.albaspectrum.com ) Microsoft Business Solutions partner, serving clients in Illinois, New York, California, Florida, Georgia, Texas, Arizona, Virginia, Minnesota, Canada, UK, Europe, Australia, Asia, Russia. He is Microsoft Great Plains certified master, Great Plains Dexterity, Microsoft CRM SDK C#.Net, Crystal Repots developer.

help@albaspectrum.com

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Monday, March 3, 2008

Microsoft CRM Programming Techniques overview for developer

Microsoft CRM is the CRM answer from Microsoft and it will have all the Microsoft Business Solutions muscles behind.

If you are developer who is asked: how do we customize Microsoft CRM read this and you will have the clues on where to look further.

1. Microsoft CRM SDK this is software development kit with C# and partly VB.net examples it is supported by Microsoft Business Solutions technical support. It is all web services based calls, if you are C# .NET developer you are excellently positioned to do this type of customizations. This is the preferred customization scenarios and this should be easily upgradeable customization.

2. Legacy SQL Data integration. This is also easy and safe. If you have SQL database, sitting on the same or linked SQL Server you can create ASPX .Net application and simply integrate it into CRM. You can place it on the navigation bar or menu in isv.config please refer to MS CRM SDK

3. Legacy ASP integration this is somewhat more sophisticated. You have to deploy HTTP handler to be a middle party between CRM which is .Net based and ASP which is legacy IIS. The trick is you have to have INI file with security settings to penetrate into MS CRM with proper credentials, calling web service.

4. Microsoft Exchange Programming. Microsoft CRM has Exchange connector which moves CRM incoming email to MS if it has GUID in its subject. You can alter this logic (for instance - move email to CRM if it doesnt have GUID but it is from the sender who is contact or account in MS CRM). Refer to MS Exchange SDK onsyncsave event handling. Then simply apply some MS CRM SDK programming

5. Direct SQL touch in #4 above I described you the scenario with MS Exchange handlers this would be ideal world if MS CRM SDK does the job. But in real world this is not always true you have to do direct flags correction in CRM database (like making Activity closed, moving email attachments/octet streams, etc). This is not supported by MBS technical support but you can rescue to this technique if you have to make job done.

6. MS CRM Customization tool you can feel free to use this this is rather end-user tool and we dont describe it here read the manual. Weve described above the options to use when this tool doesnt do the job

Happy customizing! if you want us to do the job - give us a call 1-866-528-0577! help@albaspectrum.com

Andrew Karasev is Chief Technology Officer in Alba Spectrum Technologies USA nationwide Microsoft CRM, Microsoft Great Plains customization company, based in Chicago, California, Colorado, Texas, New York, Georgia and Florida, Canada, UK, Australia and having locations in multiple states and internationally (www.albaspectrum.com), he is Dexterity, SQL, C#.Net, Crystal Reports and Microsoft CRM SDK developer.

akarasev@albaspectrum.com

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Thursday, January 31, 2008

CRM 101 ? The Basics of Customer Relationship Management

What is CRM?
CRM, or Customer Relationship Management, can be defined as a software program, business strategy, or internet system that helps a business manage and organize its customer database. This includes contacting customers more efficiently, keeping leads hot, aiding in workplace effectiveness, and generally improving customer service and business relationships.

How Does CRM work?
Essentially, CRM works by allowing a representative or agent to access detailed customer information quickly and efficiently while the client is on the line. This means less hassle for the client and a quicker transaction.

For example, say a client contacts a company representative about possibly purchasing the company's product. With CRM, the representative would be able to see if the client had bought anything previously, and if so, what their name is, their age, how long they've used the company, what products they've bought before, how often they buy the product, and much more. This would then allow the representative to suggest and recommend the product or service option that best suits the customer in a timely manner.

Who does CRM benefit?
The beauty of CRM is that is benefits both the customer and the business or service provider. Customers receive a higher level of customer service because their needs are met and anticipated, allowing them to relax through transactions that are often much quicker than they're used to.

The business benefits via improved sales, higher customer confidence and satisfaction, and a more effective work environment. With CRM, a small business or large corporations can know what its customer wants; thus it can provide the service or product the client wants, keeping them as a repeat customer and gaining greater sales volumes.

What are some CRM applications?
CRM applications are created around the same idea as a spreadsheet, where values can be filled in and tabulated to quantify, analyze, and interpret data. A CRM application can both collect and analyze information simultaneously. This means faster, better applications and better ease of use. Clients can download, share or install these programs at their leisure via sites like Salesforce.com.

What is online CRM?
Online CRM is where a business uses an online system to manage its CRM. Straightforward and easy, online CRM is an option often taken by smaller businesses as it allows any representative to access a client's information immediately, without hours of tedious training. A example of an online CRM system might be a 24-hour call center.

What is web based CRM?
Web based CRM is where a business uses real-time updates that are integrated with their existing CRM system. This allows new information to be accessed immediately without any time lapse. It is different from a software-based Customer Relationship Management program in that it allows for live, as-it-happens updates. Thus customer information is always fresh and current.

How do CRM systems help businesses?
CRM systems help businesses by improving customer service and relationships, generating quality leads, monitoring accounts more effectively, always keeping data fresh and ready so leads don?t grow cold, allowing mobile CRM (orders through a mobile device), and managing sales.

Salesforce.com is the world's first on-demand application service and a giant in the field of CRM. With over 24,000 customers, over 500,000 subscribers, and a 97% customer satisfaction rate, Salesforce.com continues to lead their field. To find out more about them, please visit www.salesforce.com .

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Monday, January 14, 2008

The Lazy Way To Create Effective Customer Relationships Using Email AutoResponders!

You want to build trust through constant communication. Constant communication is your ticket to building trust and credibility with your prospects and customers. Of all of your marketing efforts, this is possibly the most important key to your success. People are more apt to do business with you when they trust you. Offline though, this may be an expensive endeavor; especially when using postal mail. The Internet however, opens up a whole new playing field.

Use Sequential (Email) AutoResponders You can automatically and almost effortlessly stay in touch with your prospects and customers for as long as you like using Sequential autoresponders. Almost effortlessly means, you do have to create some messages to send to your prospects, or at least have them created for you. All you have to do then is load your email autoresponder with your messages, set the delivery schedule, and voila; you're on your way to increased sales and profits.

Sequential autoresponders allow you to send a series of timed messages to your prospects and customers at set intervals. It's been proven that it takes approximately 7 contacts with your prospect before he/she will buy from you. This information has been re-hashed and regurgitated so much that it's a wonder many people don't know this already. At any rate, it's true.

Online, sequential autoresponders allow you to do this effortlessly, effectively and automatically. I like the word automatic. That means I don't have to touch it. I Set It And Forget It! ... And so can you. All you have to do is get your hands on a good autoresponder! There are many autoresponder services available on the Internet today, even my own, but more on that later.

Keep in mind, there are NO envelope, stamp, and envelope-stuffing costs associated with using sequential autoresponders, and no advertising costs. These costs can get outrageously high if you're running a sizeable campaign. With sequential autoresponders, you only have a nominal monthly service fee. If you've got a good product and marketing campaign, your sales will more than pay the measly cost of your autoresponder service, many times over.

Do Not SPAM Your Prospects!!! Give, teach, and/or train your prospects with good quality content or just some product/service updates. It's okay to make offers inside your messages, but I would not do it in every single message. Why? Because, personally I hate being on lists that just promote - promote - promote! You can get promoted to anywhere online, so why would you want to see it in every single email message you get? There are some others that would dispute this, but it's your call. I know, "I", tend to stay subscribed to the lists that don't view me as simply another $dollar!

...So, what I am saying is, GIVE your prospects/customers something. Don't just take - take - take. Even if what you're giving is just Good-old, Rock-Solid information and advice, give it to them and make it as clear and as concise as possible.

Call Them to Action! I know I just told you not to take-take-take from your prospects and customers, but I also told you, it's okay to make offers too - Heck! - that's the purpose of your autoresponder anyway - to make you money! You decide how often you want to make product/service offers. You can always ask your prospects to click through on a link, to call you, or email you to take advantage of your special offer at the end of each message; however, don't try to sell them a different product every time you contact them, unless this is the nature of your business.

Again, give your prospects and customers good information they can sink their teeth into, or maybe even give them some freebies (good ones) then, ask them to click through to your website or affiliate link, or ask them to fill out a form, email you, or call your office.

Happy E-mailing!

Ettione is the Automation King, specializing in E-Business Automation. Visit his website at  http://www.prowebware.com/list_management.html to learn more about Effortless, Email Marketing using AutoResponders.

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Thursday, November 29, 2007

Top Ten Benefits of Sales Force Automation (SFA)

SFA saves you time & money
The advent of automated sales force technology allows businesses to subscribe to already built, on-demand, customizable services without the high fees for maintenance and other costs associated with the large, daunting process and time involved in creating a large, corporate version of sales force automation.

SFA allows you to concentrate more on your business
The architecture of sales force automation allows for a decrease in total ownership cost, risk reduction, less wasted time, and the ability to concentrate on business and management instead of technology. This means that you have more time and energy to give to the success of your business.

Contract management comes with SFA
Essentially, it allows companies to manage a contract's lifespan by shortening approval cycles for contracts, renewing contracts sooner, and reducing administrative costs. This Sales Force Automation component improves tracking and management of contract information, such as terms, conditions, and evaluations.

SFA is easy to use
Sales force automation is easy and intuitive. It makes jobs easier for users like professional sales representatives by giving them quick access to data (online, offline, mobile devices) links to tools like Microsoft Outlook and Office.

SFA offers real-time analytics & reports
Sales force automation offers a comprehensive analytics program that allows you to track ROI on marketing campaigns, traffic levels, lead conversion ratios, content effectiveness, and more. Users can access information to evaluate their company's past performance and point out its strengths and weaknesses with the intent to repair those deficiencies. It allows you to customize reports based on the data processed by the analytics program. All the information you get is in real-time and fresh, so that you never have to handle or see old data unless you want to.

Up-to-date information via SFA
Sales representatives get more time to sale and convert leads as they can avoid the hassle of administration and other similar duties. Because the information they have access to is always current, the leads are more qualified and easier to sell. The don't have to go through lines of other sales reps to find what they're looking for; all they have to do is get on the computer and access their company's central database to get the information they need, wherever they are.

SFA mobile capabilities
Sales force automation is now available with mobile capacities. This means that the application is compatible with any mobile device, such as a laptop or cell phone. Thus sales representatives or marketers have access to the information they need any time, any where, both offline and online.

Broad range of uses for SFA
Sales force automations can work for any company, from the largest corporation to the smallest boutique. It offers a number of uses, from sales management, analytics and forecasting to product information, workflow and integration.

SFA is Customizable
The sales force automation application is completely customizable, down to the color of bar graph you want on your analytics report. Many websites, like Salesforce.com, offer to work with you to develop the unique application you want.

SFA is Understandable
Unlike many CRM programs that abound on the web, sales force automation is a relatively simple program to implement and is easily understandable for the majority of users.

Salesforce.com is the world's first on-demand application service and a giant in the field of CRM. With over 24,000 customers, over 500,000 subscribers, and a 97% customer satisfaction rate, Salesforce.com continues to lead their field. To find out more about them, please visit www.salesforce.com .

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